In short, a professional figure with an entrepreneurial culture, with specific skills and competences who have the opportunity to utilize their knowledge by starting their own business or who make a significant contribution to other companies that need certain skills to be competitive on the global market.
MASTER OBJECTIVES:
– WEB DEVELOPMENT
– STUDIO HTML5
– STUDIO CSS3
– PHP STUDIO
– WEB DEVELOPMENT IN WORDPRESS ENVIRONMENT
WEB DESIGN – SEO, therefore, it is the master dedicated to those who want to learn how to develop websites using the latest web publishing technologies.
The master is aimed at those who want to learn the basics of building websites. In order to follow the course successfully, a sufficient mastery of the use of the computer is required, and no specific knowledge of website development is required, and knowledge is not indispensable. HTML or other web publishing languages.
The master also provides the necessary content to deal with the different operating sectors to optimize the procedures inherent in the online marketing process of products/services, collaboration in the management of the different procurement/distribution activities with the sector managers. and manage e-commerce tools and then manage the online sales process and related activities.
LESSONS START DATE: SEPTEMBER 12, 2022
DURATION AND FREQUENCY: The master will have a total duration of 50 hours. The master will take place at the headquarters of Salerno Formazione on a weekly basis for approx. 3 hour lesson.
There is only a registration fee of €. 350.00 for the edition of DHIGH LEVEL PROFESSIONAL EDUCATION MASTER IPLOMA IN “WEBMASTER – WEB DESIGN SEO AND E.COMMERCE” ”
RECIPIENTS: The master has a limited number and addresses about 16 people in possession of a diploma and/or three-year and/or specialist medical training.
TO CONTINUE WITH REGISTRATION:
YOU MUST DOWNLOAD THE REGISTRATION FORM FROM OUR WEBSITE: www.salernoformazione.com
and send the completed forms with the necessary documents by
FOR FURTHER INFO AND REGISTRATION: it is possible to contact the student secretariat for Salerno training from Monday to Saturday from 9:00 to 13:00 and from 15:00 to 20:00 at the following telephone numbers 089.2960483 and/or 338.3304185.
REGISTRATION CLOSING: MAXIMUM OF 16 REGISTRATIONS REACHED
DURING THE TRAINING COURSE THE FOLLOWING TOPICS WILL BE COVERED IN DETAIL:
Examination of HTML
The CSS style sheets
Create a website
Adobe Dreamweaver
The graphic layout
Adobe Photoshop FOR THE WEB
Adobe Illustrator FOR THE WEB
The web responsive bootstrap and Css3
Manage a domain
Publish a website
SEO activity
E.COMMERCE activities
The CMS in the administration of a website
PHP applications on WordPress
Learn to work with WordPress
STUDY PROGRAM:
MODULE 1 – INTRODUCTION
- Definition of webmaster / web design
- History of the Internet
- The HTML language
- The basic structure of a document
- The most important tags
- The software used to create the website:
– ADOBE DREAMWEAVER
– APTANA STUDIO
– NOTEBOOK ++
– FILEZILLA
– ADOBE PHOTOSHOP
MODULE 2 – DREAMWEAVER GRAPHIC interface
- The keyboard bar
- The toolbar
- Quick Menu
- The object panel
- Property inspectors
- Attachable mobile panels
- The points of view: – Code – Structure code – Structure
MODULE 3 – BASIC CONCEPT
- Site definition
- Text insertion
- Character formatting
– Format
– Default font
– Dimension
– Color
- The WebSafe color chart
- The hexadecimals
– Bullets and numbered lists
– Special characters
– Compatible characters
- Creating and saving an HTML page
MODULE 4 – THE OWNERSHIP OF THE SITE
– Relative and absolute links
– Link the pages of a website
MODULE 5 – INSERT PICTURES AND VIDEOS
- Inserting a picture
- Types:
– Picture
– Rollover image
- Inserting an image as background
- Tracking image
– Insert a video
MODULE 6 – LINKS
- Hyperlinks
- Links to PDF – WORD – ZIP files
_blank
_Parent
_self
MODULE 7 – THE TABLES
- Creation
- Edit
- Types:
– Normal
– Extended
- Layout with tables
MODULE 8 – CMS – WORDPRESS
Features of the content management system (CMS).
- How to install it on your web hotel
- The choice of domain and the name of the project
- How to set up and optimize the theme
- Writing and layout of the articles
- Insert multimedia content (photos, videos, pdfs, etc.)
- What are widgets and how do they work?
- Installation and use of plugins
- Tips on must-have plugins
MODULE 9 – The PAGE templates
- Advantages of using templates
- Create a model
- Define the editable areas
- Save and associate templates with pages
- Remove the pages from the template
MODULE 1O – THE CSS LANGUAGE
- Style sheet concept
- Interior – exterior style sheets
- CSS by class, by ID, by tag and advanced
- Layout using style sheets
MODULE 11 – RELATED APPLICATIONS
- ADOBE PHOTOSHOP – ADOBE ILLUSTRATOR
– Resize an image
– Optimize an image
– Create a rollover image
- – Create and edit animated gifs
MODULE 12 – PUBLICATION AND WEBSITE MANAGEMENT
– Free space
– Paid space
– Hosting service
– Housing service
- The FTP protocol
- Verify
– Functionality
– Browser compatibility
– Dimensions
– Download times
- Preview in browser
- Setting FTP parameters
- Disclosure
- Site management
- Updates
- Insertion of the URL on the main search engines when indexing
MODULE 13 – HTML LANGUAGE
- What is HTML 5
- The basic page setup
- Creation and administration of HTML pages
- E-commerce – how to create an electronic store
For further information and/or registration, it is possible to contact the Salerno study secretariat from Monday to Saturday from 9:00 to 13:00 and from 16:00 to 20:00 on the following telephone numbers 089.2960483 and/or 338.3304185.
WEBSITE: www.salernoformazione.com
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