That industrial style remains the most popular and desired furniture trend also on social platforms, with an aesthetic that gradually becomes softer and brighter. Born from the recovery of abandoned spaces, this atmosphere remains true to its minimalist character and continues to explore the concept of “subtraction”, which adds value to environments through the minus sign. Instead, the call is reinforced to create welcoming environments created for purposes other than living, without hiding the original structure, but rather showing the potential of the buildings that house the houses. In the new industrial style aesthetic, the color palette is expanded to include colors ranging from pastel tones to more “digital” shades. It also plays on the materiality of the surfaces and evokes tactile sensations that can make the surroundings warmer and more inviting.
Raw walls, exposed brick, wooden beams, resin and concrete define the spaces to be furnished with vintage furniture and recycled objects, whose imperfections are displayed with elegant irreverence. To give life to this type of environment, the versatility of ceramic surfaces with which one faithfully reinterprets the whole world of cements and resins, materials with a “timeless” charm and responds to various design requirements. Both of these effects play on the neutrality of the background (whether it is a neutral or colored tone), allowing combinations with different materials, colors and decorative patterns. The concrete effect is given warm and natural tones in the collections Overlay and Multiform from Brand Coronainspired by the beauty of nature and the authentic colors of terracotta and raw clay, while the range Earth art reworks the tradition of cement tiles in a fresh color version.
As the boundaries between the physical and digital spaces become increasingly nuanced and intangible, surfaces characterized by soft and enveloping textures balance the aesthetics inspired by technology. Through the collection Overlayfloor and wall tiles in porcelain stoneware provide a touch of warmth with shades such as Terra and Cotto, which recall the colors of the earth and become even more expressive in the decorative pattern Petra. Strong material and pigmented, the large plates of the series are suitable for use in residential and construction projects, for interior and exterior, giving character and freshness to environments.
Versatility is instead the key word of the collection Multiform, able to combine a highly decorative soul and surfaces with a neutral character to create design solutions adapted to today’s and future furniture trends, as well as to each individual’s personal taste. The cement and resin world reveals all its facets here, with floors and coverings designed to integrate harmoniously into modern spaces, emphasizing their minimal appearance or enhancing the decorative elements that surround them. Three different technologies, 8 formats, 21 colors and decorative patterns ranging from botanical to geometric give life to a kaleidoscope of proposals to create new compositions and enhance any room in the house.
The three different material “souls” on which the Multiforme collection is built become carriers of different color palettesdesigned to combine harmoniously with each other: the more muted shades contrast with the brighter and more decorative ones.
Also metals they play their part in the new aesthetic of industrial style, adding subtle and elegant glows to surfaces. As in the case of cards in the format Time 38×31.5 cm with a particularly current curved design, with delicate inserts with a golden metallic effect that underlines its dynamism and improves the environment by bringing a new element to the choice of coverings.
The availability of sizes, from small rectangular tiles to maxi slabs, allows you to explore the versatility of concrete and resin effect ceramics, putting the great expressiveness of the material at the service of interior design projects. This is particularly evident when wallpaper effect walls are created with floral patterns, and especially with the evocative cascade decoration of Multiforme. Leaves reproduced on the maxi 120×278 cm plate, but also in the incredible versatility of the 40×80 cm format, highlighting the qualities of the resin effect, creating an inviting and modern atmosphere in any environment.
Small sizes and modern colors also characterize the collection Earth art, whose ambitious intention is to give new life to one of the most popular Marca Corona collections. The classic cement tiles have been reinvented with 7 trendy, original, fresh and expressive shades. How to create porcelain stoneware floors and walls to add dynamism to all rooms of the house, from the living room to the kitchen to the bathroom environments in neo-vintage style.
Terra.Art’s stoneware range offers both the traditional 20×20 cm tile and the original 25×21.6 cm hexagon, which can be chosen in a monochrome version or with graphic motifs, further expanding the expressive possibilities available to architects and interior designers.
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