According to Covid, which has prompted rising demand for certified information, interest in news considered more “difficult” and “traumatic”, such as the war in Ukraine, inflation and the pandemic itself, is waning. People tend to avoid this type of news, and it also diminishes the confidence of readers in general. This is the picture that emerges from the Digital News Report 2022 from the Reuters Institute, which for the fifth year in a row confirms that ANSA is first in Italy in terms of reliability among online news publications.
According to the annual analysis, ANSA leads the rankings and wins the trust of 73 %% of Italians, followed by Il Sole 24 Ore and SkyTg24. ANSA.it is confirmed as a third party for consultation among information sites: 18% of Italians surf it every week. First Fanpage to take a leap (last year was the fifth) followed by Tgcom24, ahead of SkyTg24, Repubblica, Corriere della Sera and Rainews. The Rai news programs are first followed by Mediaset and Skytg24.
The Reuters report indicates that the use of printed news in Italy continues to decline, with 15% (last year it was 18%) declaring that they use printed sources. Preserves the TV while the smartphone is the most used device to enjoy online news. 36% of Italians share news on social media and chat (first Facebook followed by WhatsApp and YouTube).
Overall compared to last year and in the 46 countries where it was carried out, the report indicates a decline in people’s confidence in the news after the jump due to the thirst for information on Covid-19: now it is at 42% (in 2021 it was to 44%). Finland is the country with the highest overall confidence level (69%), while the United States has the lowest score (26%). Italy stands at 35% compared to 40% in 2021, where + 11% was recorded.
“The increases made at the height of the pandemic have been partially reversed,” explains Reuters.
The percentage of people who deliberately avoid news on certain topics such as Covid-19, rising inflation, the war in Ukraine is also growing. The Reuters Institute dedicates a special focus to information related to the war, conducted in five countries (Poland, Germany, Britain, the United States and Brazil) from March 29 to April 7.
It turns out that the conflict has followed quite closely, and many turn to the news for updates.
But because of “perhaps because of the difficult and sometimes traumatic nature of the crisis, there is a greater tendency to avoid the news.” Especially in Germany, 36% retreat for news of the war (+ 7% compared to the previous one), and the increase of two months is greater than that recorded in the five years from 2017 to 2022. “As the conflict will continue – explains the Reuters analysis – it will be especially important for newsrooms to refocus their efforts on explaining its broader implications. “
More generally, many respondents say that “the news has a negative effect on their mood”, while a significant percentage of young and less educated people say that they avoid the news because it is “difficult to understand”.
Finally, Digital News Report 2022 states that the payment of online news does not pick up speed, remaining at 17% as last year. And that the habits of completely young people in the use of news are changing radically: 40% of those under 25 use TikTok every week, with 15% claiming to consult it for news. The numbers are even higher in some countries in Africa, Asia and Latin America.
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