That FuoriSalone it is associated with a concept of life attached to the domestic dimension. The value of the furniture itself and its function as a humorous and qualitative thermometer for our lives are rarely released from the walls of the house, which even in the exhibition spaces are recreated and expanded to embrace the numerous visitors.
Because of this, Spanish apartment is a project that knows how to stand out and captivate for its ironic oxymoron that recreates everyday space in the offices of the Cervantes Institute, an Iberian linguistic and cultural center in Milan.
Born from an idea of ICEX ESPAÑA, the Spanish Institute of Foreign Trade, and created in collaboration with Elle Decor Italia, the installation sees the involvement of 12 Spanish companies active in furniture design, whose raw materials are shaped by the ingenuity of Frederik De Wachter And Alberto Artesani from DWA Design Studio. In an expressive fluidity that connects the individual works in a homogeneous and balanced continuum, the creative translates the luminous half-island lightness of three cocoon habitats, architectural capsules, where the relaxation of a sofa and a bathtub counteracts the professional rigor at the desk.
The first area is dedicated to kitchenwhich puts the suggestive ceiling under the spotlight, achieved through a composition of stabilized plants that instills the principle of a poetic dialogue between outside and inside, between art and nature, with the flourishing gallery of centuries-old wisteria passing through the glass and invading the surface of Pastel green and light purple.
It continues in bathconceived as a hybrid space for personal care and relaxation, where a bathtub crosses a reading chair, in a puzzle inscribed in the intimacy of blue walls, chromatically reminiscent of the blue of the accessories for bathroom.
The triptych ends withrelaxation area, of an almost literary matrix that evokes the dialectical pleasures of face-to-face conversation with two chaise lounges placed in front of each other, suggesting an afternoon siesta followed by a cozy evening conversation. Rendered in a circular space, the area teases the imagination by wanting to open the curtains with 70s geometric prints covering the walls, in an attempt to expand the space while remaining inscribed in the narrow perimeter of an alcove.
Without direct quotes aimed at Spanish designers or creative realities, the designers recall the atmosphere of the country through the free and lively use of colors, with combinations of natural shades and more intense and acrylic shades, with traces scattered on the path in the form of photos and postcards.
Open from 6 to 11 June, onSpanish apartment it will also host a series of lectures dedicated to the culture of the project. Here is the complete program.
June 9 at 12:00 p.m. “Italy – Spain: the point of view on design”, Livia Peraldo Matton Director of Elle Decor Italia in conversation with Maria Peña CEO of ICEX ESPAÑA and architect Patricia Urquiola
June 10 hours 12.00 “Spanish apartment, from interior design”, Paola Carimati, Elle Decor Italia journalist, in a conversation with Alberto Artesani and Frederik de Wachter, DWA Studio design – will speak with Xavi Calvo, director of Valencia Design Capital World 2022.
via Zebedia 5
Monday, June 6 from 3pm to 8.30pm
Tuesday, June 7 from 11 a.m. to 5:30 p.m.
Wednesday, June 8 from 11 a.m. to 8:30 p.m.
Saturday, June 11 from 11 a.m. to 8:30 p.m.
Exhibition design DWA Studio Design
Partner Arkoslight, A-emotional Light, Coordonné, Greenarea, Pattio, Hobby Flower, iSiMAR, Omelet Editions, Novocuadro, Ondarreta, Sanycces, Mobalco.
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